Toronto seems to be falling in love with Analytics recently, so it seems like a good idea to put together a quick and dirty Google Tag Manager analytics implementation guide... read more →
This is kind of an advanced article in the SEO space, so I'm not going to make an attempt to address the little things. If you're struggling with the details,... read more →
I believe in Karma. It's not one of those beliefs that pulls me into a temple, and I don't genuinely believe that I've got a bank account for good deeds... read more →
For my "normal" blog readers, this isn't going to make any sense. That's why I like to think of this more as my thought dump and less as my place... read more →
Bounce Rate. I think it's a dumb metric, for the most part. It's so dumb that there's no point in "improving it" until you've fixed the way it's reported. Here's... read more →